HOME TOUR
Designing the Next Chapter with Jessica Lagrange
A multi-format content system created during my time at LUXE Interiors + Design, built around the transformation of a beloved Chicago home into a timeless retreat.
Creative Direction / Content Strategy / Video Production + Editing / Editorial Storytelling
This home tour followed Jessica Lagrange as she thoughtfully reimagined her client's childhood home for a new stage of life. Rather than documenting the project through a single video, I built a content system that expanded the story across long-form video, social-first edits, editorial storytelling, and promotional content, giving the project a life well beyond publication.
Behind The Design
The flagship home tour exploring Jessica Lagrange's approach to honoring the home's history while creating something distinctly new.
Behind The Design: Social Cut
A condensed version of the full home tour, created for social platforms to introduce the story and drive viewers to the full episode.
Preview
A short teaser created to build anticipation ahead of the full release.
Design Storybook
Designed for social, each Design Storybook explores a personal moment, memory, or perspective that adds another layer to the tour.
ONE STORY / FOUR FORMATS